Merch store
Shirt, hoodie, mug and sticker from your logo, straight into your store.
Set up storeMerch workshop for YouTubers
YouTube merch for your channel: your own store, collectible stickers, wallpapers – €0 to start
Your logo becomes shirts, hoodies, mugs and stickers in your own Fourthwall store, plus numbered collectible stickers, wallpapers to download and YouTube member badges. Prices in euros, clothing with a small logo on the chest.
€0 to start · no stock, no upfront payment · delete your account at any time
How it works
From logo to open merch store in 4 steps
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Sign in
With Google, 1 click.
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Connect your store
Fourthwall is free and handles checkout and shipping.
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Upload your logo
4 products are created automatically.
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Open your store
Set up payouts, switch to “Live”.
Everything stays hidden until you publish it
Income
5 income streams for your channel – none with start-up costs
Cards and stickers
Numbered series as stickers or holo stickers in your own store.
Design cardsWallpapers
Wallpapers for phone, tablet and computer, sold as a download.
Create a packMembers
9 badges, emojis and levels for your channel membership.
Create badgesLinks
One page for all your links, plus a media kit to pitch sponsors.
Build the pageNo time?
We set up your store – from €49
You send your logo, we create the products, collection and discount code. “Starter” €49 for a simple small store, “Business” €149 for creators who want store design, a collectible series or download and a link page.
14-day right of withdrawal · invoice by email · payment via Stripe
Selling
Sell without paperwork: Fourthwall handles checkout, tax and shipping
Fourthwall sells for you: payment, tax, shipping and customer questions are handled there, and the money goes straight to you. How Fourthwall compares:
| Platform | Base fee | Who sells | Good for | Limit |
|---|---|---|---|---|
| Fourthwall, connected to Teddyshop | €0 | Fourthwall | Merch, downloads, memberships; EU orders mostly ship from the EU; on the YouTube store shelf depending on country | 5% on downloads and memberships; Teddyshop share 5%, max. €1 per item |
| Spreadshop | €0 | Spreadshop | Merch made in Europe; on the YouTube store shelf | no downloads, no memberships |
| Printful with Squarespace | Squarespace plan | you | full design freedom | tax, returns and customer service are up to you |
| Ko-fi | €0 | you | tips, downloads, memberships | 5% on shop and memberships; printing only via add-on services |
| Printful Quick Stores | €0 | – | – | only available in the USA |
Sources: provider information (fourthwall.com, docs.fourthwall.com, spreadshop.com, printful.com) and ppc.land on the YouTube integration, read on 7 Oct 2026; YouTube Help “Connect your store to YouTube” (list of platforms per country), read on 10 Oct 2026; Fourthwall catalogue “Ships from”, read on 11 Oct 2026. Payment provider fees apply in each case.
€0 to start · disconnect at any time · delete your account yourself at any time
Questions
5 answers before you start
What does Teddyshop cost?
The tools are free. When Teddyshop puts products into your store, your fans pay a share of 5% per item sold, max. €1; your profit stays the same, and we invoice once a month. Fourthwall deducts production costs and the payment fee from every sale, plus 5% on downloads and memberships. Having your store set up costs from €49.
Do I need lots of subscribers?
No. Fourthwall has no minimum size. Only YouTube channel memberships need the YouTube Partner Program: 500 subscribers plus watch time or Shorts views.
Where are orders shipped from?
Mostly from the EU. According to its catalogue, Fourthwall also produces T-shirts, hoodies, mugs and stickers in the EU and ships from your fans’ region where possible. This is not guaranteed for every size and colour.
What is the minimum age?
16, as required by Fourthwall. For the Teddyshop share and paid setup you need to be 18 or have your parents’ consent. YouTube channel memberships are available from 18.
What happens to my images?
They stay on your device. Only when you create a product does the design go to your Fourthwall store. Teddyshop does not store it.
Sources: fourthwall.com/youtube, fourthwall.com/pricing and Fourthwall terms of service, section “Eligibility”; YouTube Help “How to earn money on YouTube”, read on 10 Oct 2026; Fourthwall Help “Shipping and delivery expectations” and catalogue, read on 11 Oct 2026.